About
mission
Wit. T-Shirts can be funny, crude, rude, political, bold, subtle, graphic or proud. But .269 is interested in Wit. Verbal or Visual. The mission is to keep playful and fresh.
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Dasha Kropotova was born in South of the Urals, Russia which turned out to be the wrong country for her. She now lives far more happily in Brighton, UK where she enjoys the sun when it shines and movies when it doesn't. In the gaps between designing T-shirts she does 1001 things with beetroot, dances madly and dreams of playing the drums for a funk band.
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In the winter, in my home town of Magnitogorsk, Russia, it gets down to minus 20-35 Celsius. Not a good place for T-shirts. But when I got to the UK in 2004 the world seemed full of them. And that was it! Such a simple design. A classic alongside the Mini, the Stratocaster and Concorde. And not only a perfect piece of clothing … a perfect place to say something. To be something.
But I had a degree to finish so my ideas had to wait. Till 2009. By then the ideas, and I, had matured a little. And the work began. Playing, designing, registering as a sole (soul?) trader, developing a website, finding suppliers to supply and printers to print, organising a launch party and finally making my point. Point 269. It was born.
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